The resistance to President Donald Trump’s agenda is spreading fast across corporate America.
Technology giants like Google and Facebook are leading the movement. But more traditional American brands like Budweiser, Coca-Cola and 84 Lumber used the Super Bowl, watched by more than 100 million people, to brand themselves in sharp contrast to Trump’s nationalist agenda on immigration and trade.
An early calculus is developing around American board rooms from Silicon Valley to the heartland to New York: While taking on Trump risks sparking anger from an irascible and highly voluble president, staying quiet and potentially alienating customers and employees could be much worse in the long run.
“This is in many ways uncharted territory for American companies and they are faced with some very difficult choices,” said Harvard Business School professor Nancy F. Koehn, an expert in corporate behavior. “What many appear to be deciding is that there are important organizational, foundational values at risk that they believe are important to their success. This is about long-term self-interest as well as right action.”
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A quick and fun illustration about smart homes, for the January edition of MIT Tech Review.
I’ve never heard it called that before but… oh, question the hygiene and amusements of the company you keep, if not your own.
Top 10 Trends That Will Transform Digital Marketing In 2017
Social and digital marketing have hit their stride - and now that everyone is back from winter break and settling in to the new year, it’s time to review the lessons learned from last year, and look forward to what’s needed for your company to shine in 2017.
Logitech K480 Keyboard
The K480 connects to up to three devices via Bluetooth simultaneously. All you need to do to switch between the devices is turn the dial at the top left. And when I say ‘regardless of platform’, I mean it. They can be Windows, Mac or Chrome computers. If you use it for tablets or smartphones, it will not matter if they are iOS, Android or Windows. The Logitech K480 works with them all.
Technology is part of the artistic process, crafts, our expression. The word techno comes from Greek and actually means crafts. We created a spear, carved, stitched, constructed, painted. And before we know it, we have an iPhone in our hand. I don‘t know why we are trying to separate technology from other things we create. It is like trying to cut off your arm. Saying we are good and that we live here, and that technology is evil and cold, and over there; that isn‘t realistic. I want to build a bridge between the two. Technology is part of us